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Saturday, December 3, 2011



This is the kind of thing that totally tips me off, not only as a swiss, but as a designer. Ok so the graphic artist was trying to be clever in representing "aid" to Japan. BUT 1. the red cross, is the RED cross, not the white cross. It was founded in switzerland with the symbol represented as the reverse of the swiss flag which is a WHITE cross on a red back ground. So 2. essentially, when I see this, I'm thinking a Swiss/Japanese collaboration. Check out this link from a past post of other successful options.

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